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lemoneater (57.15)

September 2011



A Well-Krafted Investment?

September 05, 2011 – Comments (11) | RELATED TICKERS: KRFT.DL , GIS

Please share your thoughts on Kraft. A relative of mine whose goal is investing for dividend income asked me to research it. The 4% dividend makes it attractive to him. Yet the high P/E of 20 bothers me since General Mills (GIS) is only 14. Also is Kraft's debt too high or easily managed? Are these stats mostly a consequence of its recent Cadbury acquisition and a temporary phenomenon? How well is Kraft juggling the chocolate eggs? Will the quality of the chocolate remain as high and taste as good as ever in my Easter basket? Could it sweeten a retirement or does KFT leave an aftertaste?  [more]

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