Following Ultralong into this one. Long on MCZ
October 09, 2009
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I'm following Ultralong into his Madcatz foray. You can see his justification here:
Better know a stock 11
Read his pitch. What I'm writing here is just supplemental
My reasoning: The fundamentals and their steady, solid line of peripherals.
Peripherals
I'm not even really into gaming, yet I've found 3 of their products around my house. A 3rd party Playstation controller and two other Saitek PC controllers (madcatz recently aquired Saitek). These guys are clearly the go-to controller makers for 3rd party game accesories. When you look at their website you see the names: rockband, EA sports, Resident Evil, street fighter, wii fit, call of duty, etc.... Huge properties that have let MCZ use their licenses.
Even at the bottom of a recession, people arent going to stop gaming. MCZ's third party controllers work well and are cheaper than their proprietary counterparts; a plus in a down economy.
I did a little market research on Amazon and their products - especially those pertaining to Rock Band - are doing very well in sales.
Fundamentals
Read Ultra's article. He pretty much summarizes the attraction. I should note, the yearly loss sustained last year was due to the aquisition of Saitek and not sales. They are a pretty solid little company.