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Borders Heading to Zero

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February 14, 2011 – Comments (3) | RELATED TICKERS: BGPIQ

Well, I think the most amazing thing about the Borders story over the last several years is how long a company can suck and yet keep lingering... and lingering... and lingering. At any rate, rumors have been flying that a bankruptcy filing is finally imminent. It's funny, at some point I thought about ending my red thumb on Borders then realized, no way, I was gonna ride it to zero. Looks like it's heading that way.

3 Comments – Post Your Own

#1) On February 15, 2011 at 12:55 PM, lemoneater (79.38) wrote:

If I were Barnes & Noble, I would look long and hard at Borders and make sure that I avoided the same mistakes.

I wonder if Borders will still exist beyond bankruptcy like Hancock Fabrics does HKFI.PK. I'm beginning to think that tickers never die they just add a few letters and the suffix "pk."

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#2) On February 15, 2011 at 7:49 PM, PainterPoker (20.86) wrote:

There are two Borders in my city.  One on the east side near the mall and one on the west side near the money.  The Borders that resides on the trendy side of town (the west side) has a thriving business.  The parking lot is completely full everytime I go there or drive by.  I mean you're lucky to find one spot open.  This is not an exageration, the place is very popular, people are everywhere in there and I'm sure some are buying books (I just go to read and drink coffee.)  The other Borders near the mall where a Barnes and Noble is, has an entirely different feel... more empty if you will...

 

I see Borders surviving for a long time if only in name.  I'm not sure what the stock will do but I don't see why anyone would shut down a store that is that popular and that big.

 

 

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#3) On February 15, 2011 at 10:01 PM, PainterPoker (20.86) wrote:

"why anyone would shut down a store that is that popular and that big."  -I mean specifically, a successful store in a specific spot.  If it is bringing in money would it get shut down along with the other store closings?  I can't imagine the landlords or other nearby tenants or even the city would be happy with that, let alone all of the current customers.

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