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TMFBomb (91.27)

Buffalo Wild Wings Quick Hit

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June 23, 2008 – Comments (2) | RELATED TICKERS: BWLD

I was in Columbus visiting friends this weekend.  As many of you know, the first Buffalo Wild Wings restaurant was opened in Columbus, Ohio. 

Makes sense since Columbus is chain restaurant city...I believe it's a popular test market on the "If it plays in Peoria" principle.  For example, living in DC, the closest White Castle is in New Jersey (I had a craving and checked once).  But in Columbus, it's no problem.  They have virtually every chain restaurant I've ever encountered.  And multiple instances of each.   

Anyway, we were driving by the Ohio State campus when I noticed a new BW3 restaurant...wow, it was the biggest, nicest one I've ever seen!  My first thought was, "that must do tremendous business." 

My second thought was, "I wonder how the BW3s at college locations do versus small towns versus suburbs/cities." 

I'm guessing the campus bars do very well.  As for small towns, the BW3 in my small hometown in Ohio is virtually the only bar in town and is pretty darn popular because of that.  I have no feel for how BW3's do in more cosmopolitan areas outside of Ohio, though.

Still, I intuitively love the business plan of being America's chain sports bar and grill (I'm a shareholder).  Judging by anyone I've talked to, it plays well in Columbus, at least. 

 

2 Comments – Post Your Own

#1) On June 24, 2008 at 11:25 AM, FoolishChemist (96.72) wrote:

Actually I was at OSU last week for a conference and noticed the new BW3 which has been open for about a year.  One of my friends who works at OSU says the service isn't that great (I just had takeout and it was fine for me), that they are trying to be more of a bar and this other location down the street has better wings.

On a slightly related note, the Steak n Shake (SNS) down the street closed about a year ago.  I wasn't too happy about that since I had coupons for meal.  Notice that I only go there if I have a coupon and not that I crave the food.  Milkshakes aren't bad and I do miss the bean crock, but Charley's which is right next store has much better food, although they didn't have tomatos this year.

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#2) On June 24, 2008 at 4:22 PM, TMFBomb (91.27) wrote:

Interesting...I wonder what kind of business that BW3's does...better wings down the street doesn't always translate into lost business...there are sooo many better burger places than McDonald's.

When I go to Columbus, I crave two things: W.G. Grinders (my favorite sub place) and White Castle.

 

 

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