BULL vs. BEAR strategy
In a Bear market the strategy is to sell on all up days in the market.
During a Bull market the strategy is the opposite. Its to buy or add shares on all down days in the market.
The strategy is simple but most forget to use it, due to a human nature factor: "FEAR"
The Fear they will miss the upturn during a bear market.
The Fear they will miss out on taking profit in a bull market.