Do the Math
Bayer, which acquired Berlex as part of a deal in 2006, now markets Yasmin. Last year, Yasmin had sales of about $382 million, or about 11 percent of the United States market, according to IMS Health.
Yasmin is a contraceptive. It says the entire market for contraceptives in the USA is 3.4 billion. Nice money if you can get it.
The top three insurers in the USA, UNH, Wellpoint and Kaiser account for 30%. of the private insurance industry and by extension 30% of those bills. That means thy are paying for 1.1billion in contraceptives each year or $350,000,000 each.
$175,000,000 each if half their customers are against providing contraceptive services on moral grounds.
Year one insurers give half their savings back to employers/customers and the employer thinks he saved a buck. Year two prices go up and it all goes to the insurer.
You divide $90,000,000 among the 1 billion shares outstanding, use $10,000,000 to fund some choice political campaigns and split $75,000,000 between executives and board members for their stewardship of the customers.