Kraft - Ouch
Kraft had a 20% increase in sales but a 15% decline in profit? (702/608 - 1)*100%.
The earnings per share was only down 8%, (40c vs 43c) so interesting that I get double digits when I calculated on the gross profit amounts given in the news release.
No time to check it out, but what is this, a buyback hiding the degree of decline in profit?