TMFDeej (99.47)

Money Saving Tip of the Day: Check out the new P&G E-Store

May 20, 2010 – Comments (3) | RELATED TICKERS: PG

While getting ready for work this morning, I heard a news story about Procter and Gamble (PG) opening a new on-line store for its products.  In an effort to procrastinate this afternoon, I decided to check it out.  

The site is located at www.pgestore.com.  The site is easy to navigate and the prices look cheap.  I did a little quick comparison shopping and compared the P&G direct prices to the prices for similar products on CVS.com and Costco.com.  The P&G eStore prices appear to be significantly cheaper. Not only are the base prices cheap, but you can use manufacturers' coupons on some items simply by clicking on a check box.

Plus, they will ship as much stuff as you want, including huge packs of paper towels, toilet paper, jugs of laundry detergent, etc... directly to your house for a flat rate of five bucks.  I haven't finalized my order yet, but it does not appear as though they charge sales tax on orders either.

As if this wasn't good enough, when I buy stuff at Costco I have to either use an Costco Amex (which I don't have) or write them a check.  At the P&G store I can use my normal credit card and get 2% back on my entire purchase.

The site looks pretty cool.  I wonder if it will catch on enough to actually move the revenue or profit needle on a behemoth like P&G.  I wouldn't think so, but who knows.  One thing is for sure, if I was a major retailer of Procter & Gamble's products I would be pretty annoyed about the endeavor.

Check it out and let me know what you think.  It looks like my fellow Fools could save themselves a few bucks by using the site. 

Deej

No position in P&G