Need a Pick-me-Up?
When I need a pick-me-up, I make my own coffee. :) This morning, though, I felt an odd sense of comfort when I saw the 2-year chart for Starbux. My portfolio may be down in the dumps, and the market may feel as though all reason and rationailty has run for the exits behind the sprinting hedge fund managers, but the market at least has it right with respect to Starbucks. The days of people being able to justify obscenely expensive coffee purchases several times per day to meet their caffeine quota are quite simply gone. People will have to adapt in ways they never thought possible... and in this case it's clear they already are ... and have been.