Scary Prediction: Harley Davidson Gets Bought
January 22, 2009
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RELATED TICKERS: HOG
Where exactly is Harley Davidson headed? CNBC thinks they know...but whatever...
Budweiser got bought out last year so what exactly is protecting HOG from getting bought out this year?
(HOG) sits at a 12 handle stock....putting it dreadfully close to a new 52-week low.
Back in the 4th Quarter Earnings Release which was dismal....and analysts expect tomorrows earnings release to be just as dismal if not even worse...with as much as a 30 cents per share cut in its 2009 earnings expectations.... an Analyst came out and said that Harley Davidson might be forced to sell off their HDFS branch of their business.
Who would buy that branch? Seriously? Who would want to take on that credit mess on Harkley's hands? Not even the head of the department stuck around, bailing out after 2 years.
The only thing worth buying.... Is Harley Davidson's "real" business.... Their HOGs.
You can always go ahead and claim "Say it ain't so! Harley's a great American Brand."
But so was Budweiser.