Score One for the EU
June 07, 2008
– Comments (9)
I always thought it was a bit overboard the way the EU mandated special regulations and volume indicators on liquor and beer glassware in European bars and cafes. Well, no more. Seems greedy U.S. businesses are more than happy to attempt to screw people over and serve them less beer for the money in a tricky glass.
Some restaurants have replaced 16-ounce pint glasses with 14 ouncers -- a type of glassware one bartender called a "falsie."
And customers are complaining that bartenders are increasingly putting less than 16 ounces of beer in a pint glass, filling up the extra space with foam.
Two of the world's biggest glassware makers, Libbey and Cardinal International, say orders of smaller beer glasses have risen over the past year. Restaurateurs "want more of a perceived value," says Mike Schuster, Libbey's marketing manager for glassware in the U.S. Glasses with a thicker bottom or a thicker shaft help create the perception. "You can increase the thickness of the bottom part but still retain the overall profile," he says.
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