Recycle, reuse, renew. I'm covering green initiatives and innovations at the beginning of every month (or I guess the beginning-ish of every month). I believe a lot of new innovations in the name of sustainability could be very good for public companies. Of course, given the tragic occurrence in the Gulf, we also know that the opposite is true; BP has a major environmental disaster and a major public relations clean-up to contend with at the moment. Tough times all around on that front.