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gnulaw (52.49)

[Update2] ThinkGeek (GKNT) Announces $49.99 TK-421 QWERTY Keyboard for iPhone. GKNT IPO pending?



September 26, 2010 – Comments (1) | RELATED TICKERS: GKNT.DL , YHOO , BBY


This could be huge (delivery 11/23, invented at ThinkGeek, covered by Gizmodo and Engadget out of the gate (9/22), should be strategically aligning with majors (AT&T, Walmart, Costco...)? but there is an issue ThingGeek should proactively/immediately address/mitigate.

"...The product page says, “Magnet based clasp keeps keyboard in position whether flipped in or out.” The last thing the iPhone (and its flaky compass) needs is a magnet attached to it..."

Posted by Farnsworth on September 23, 2010 at 9:39 AM (PDT)


See below for further discussion on this topic, the significance, of which, is the the fact this is an issue.

That being Langone/Geeknet preparing for an IPO with an announcement contemporaneous with their pending special shareholder meeting?




1.  TK-421 Google Search.

2.  How do Magnets Affect Computers?

Other forums discussing a magnet's affect on computers, electronics, cell/smartphones:

1.  Do magnets affect the Storm in a bad way? "...regular magnets (found in cases/pouches): no harm high grade neodymium magnets (found in many hard drives): quite possibly..."


3.  "Motorola Milestone's/DROID’s greatest enemy: Magnetic phone cases!"


Bottomline: ThinkGeek should proactively address this on their product page and possibly a follow-up press release, same one, but just add an asterisk and one sentence explanation that the magnetic clasp will have no adverse affect on the iPhone. 

ThinkGeek Product page.

Magnet based clasp keeps keyboard in position whether flipped in or out *

* The magnetic clasp will have no affect on the iPhone. Possibly add empirical corroboration, cite reference(s)/studies. End of story. But will remain a story and likely to hobble a certain percentage of sales/revenues due to the fact geeks/non-geeks will likely be speculating about this.

1 Comments – Post Your Own

#1) On September 27, 2010 at 5:40 PM, gnulaw (52.49) wrote:

Inside ThinkGeek, Where Mythical Meat Can Make Millions, W I R E D,  September 2010

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