When Reputation's on a Road to Ruin
In my column today for Fool.com, I discuss the dangers that a company's reputation might be ruined before investors even fully realize it, if they always assume its brand is somehow bulletproof. Has anyone been following a seemingly constant string of Johnson & Johnson recalls? This is mind-blowing for a company that has such a good reputation (and brings to mind pain relief!). I feel like maybe people have been tuned out for a long while on this but may finally start to notice, and that could be very negative for this stalwart company that so often tops the charts when it comes to a good reputation.
I hope everyone has a great weekend, and for goodness' sake, don't anybody take any Rolaids soft chews!