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Why Harley-Davidson had a double digit slump in 2017 Q1?



April 19, 2017 – Comments (0) | RELATED TICKERS: HOG , PII


Harley-Davidson - Official Site               Indian Motorcycle | USA


From where? 

Harley Davidson revenue tumbles 14% By AndrewTangel Published: Apr 18, 2017 12:52 p.m. ET.


Some reasons why? 

3) Indian Motorcycle

2) Challenges in attempts to gain new customers and increasing overseas motorcycle market share

1) Relys too much on it traditional target demographic, but is attempting to attract other demographics. Harley-Davidson 1Q revenue tumbles 14% as middle-aged white guys grow long in the tooth, ponytail


Need more research? 

   Harley-Davidson, Inc. (NYSE:HOG)

   subsidiary of      Polaris Industries Inc. (NYSE:PII

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