World Demand Scratches Scotch From Local Liquor Lists
Doug Fischer, Canwest News Service Published: Wednesday, November 05, 2008
OTTAWA - The insatiable demand for scotch whisky in China, India and Russia has tipped three popular brands from the shelves of Ontario liquor stores, and likely will drive up the prices of popular single-malts in several provinces.
Johnnie Walker Green Label, Black & White Blended Scotch Whisky and Bell's Scotch Whisky will no longer be available in Liquor Control Board of Ontario (LCBO) outlets once current supplies are gone, probably by year end, a spokesman confirmed Wednesday.
The sobering news comes after liquor distributor Diageo Canada, a branch of the world's largest alcohol group, told the LCBO that if it wanted to continue to sell many of its products it would have to pay more to compete with growing markets abroad.
Perhaps a troubling sign of things to come. People usually say that regardless of economic circumstances, people won't change their alcohol consumption. That is still arguably the case since this was a decision made by the LCBO with only a handful of brands as opposed to dictation by the market.
One could also make the case that this is one piece of proof of the decoupling that people like Peter Schiff have been predicting. I suppose time will tell.
Thankfully this doesn't affect me much at all, as I prefer Canadian whisky (especially Forty Creek Barrel Select and Crown Royal), although I do like Johnny Walker Black on rare occasions.