$13.04
-0.25 (-1.88%)
Bare Escentuals, Inc. (BARE)
CAPS Rating:
The Company develops, markets and sells branded cosmetics, skin care and body care products under its i.d. bareMinerals, i.d., RareMinerals and namesake Bare Escentuals brands, and professional skin care products under its md formulations brand.
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Fool UK
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Too many cheaper/better quality competitors out there; market is getting saturated w/mineral makeup. I suspect Bare Escentuals is going to have to either reformulate or lower prices to survive in its particular sector. Hell, even Maybelline has come out w/a new mineral makeup line. When you can buy these things for a fraction of what the name brand charges at your local CVS/Target, the middle class market is going to fall away from the pricier brands like BE.