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$5.14 0.18 (3.63%)
10/10/2008 4:03 PM

Build-A-Bear Workshop, Inc. (BBW)

CAPS Rating:
*

An International, company providing a 'make your own stuffed animal' interactive retail-entertainment experience.

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Avatar jinw4672 (21.62) Submitted: 2/06/07 10:02 PM : Underperform Start Price: $29.75 BBW Score: 43.71

The kids of today want video game, which is why GameStop have been doing fantastic. I was in a GameStop and I see these 4 to 5 year olds running around telling their parents to buy them Wii and other game systems. They get tired of stuffed animals, it no longer have an appeal. Another reason why Toys R Us is practically gone, KB Toys, FAO Schwarz is in trouble, because kids do not want teddy bears.

They want to get a rocket and shoot someone, or play with interactive Barbie, or Dance Dance revolution or whatever little kids play. It is only going to happen sooner or later, it is a reality, and we need to face it. Kids are more technologically advanced then we were kids, they would not want to play with the same thing we have grown up with. I grew up with thunder cats, who still plays with those or GI Joes? Not any boys I know. They all want Grand Theft Auto.

Yes, they are going international. Fantastic! As long as those countries have electricity, TVs, computers and video games, they will not succeed. Come June, their shares will drop below $20. They will pop back up and in the long run, they will close shop.

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