Engages in the manufacture, marketing and sale of cigarettes and tobacco products worldwide. Brands include Lucky Strike, State Express, 555, Kent, Benson & Hedges, Dunhill, Peter Stuyvesant, Kool, Pall Mall, Viceroy, John Player, Gold Leaf and GPC.
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High margins, valuable brands, can easily raise prices conceiled by increased taxes and their customers are addicts.