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$35.80 0.77 (2.20%)
10/7/2008 11:01 AM

Buffalo Wild Wings (BWLD)

CAPS Rating:
****

The Company is an owner, operator and franchisor of restaurants featuring a variety of boldly-flavored, made-to-order menu items including Buffalo, chicken wings etc.

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Avatar 22SMU22 (< 20) Submitted: 7/15/08 11:22 AM : Outperform Start Price: $25.45 BWLD Score: 9.23

KEEP IN MIND MY PICK IS FOR 5 YEARS OR MORE (nothing shortterm in this pick)

I see an upside to this resturant chain in both todays current economy (aka mess) and in an advancing economy.

During times like these people often tend to resort to escapism (no i'm not referencing old movies back in the day, similar situation) and that escapism is usually choosen based on price. In this case though, they offer two of the most popular forms.
1. Sports: when all else is going wrong there is one thing to count on... Some form or another of sports will provide entertainment for enthusiasts which (and heres the best part) never stops. If it isn't one sport or event, it is another. If there is anything I have learned from being an advid sports fan its this: people may stop buying merchandise or tickets because of lack of money, but they never stop pulling for their team. (people also have to eat. wow, whats that? two great things in one) Any one who knows BWLD will tell you it is packed for every major and alot of minor sporting events. The only problem is getting people to drop alot on the check. That brings me to my next popular form of escapism...
2. Alcohol: Need I say more? When many prominant members of the economic community (referring to banks and the FED in this case) can't be a friend in a time of need (caused by them) there are a couple people who stick by you no matter what. Theres a guy named Jack something or other, and his friends Jose, etc etc, who will always comfort you (until the awkward next morning because you don't want the relationship to go further because you don't like the way he made you feel the next day haha). What happens in times of innebriation? mucho spendage by the average consumer, whether they should spend it or not.

This is wy I believe they will not be too effected by these trying times and will do nothing but flourish in the aftermath

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