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$37.08 0.38 (1.04%)
8/20/2008 3:23 PM

Buffalo Wild Wings (BWLD)

CAPS Rating:
****

The Company is an owner, operator and franchisor of restaurants featuring a variety of boldly-flavored, made-to-order menu items including Buffalo, chicken wings etc.

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Recs

6

Avatar schler48 (81.62) Submitted: 5/01/07 8:18 PM : Outperform Start Price: $32.94 BWLD Score: 24.98

Atmosphere - I don't know what it is about this place, I was just in Rochester, NY visiting friends and BWLD was all the buzz! It had nothing to do with the stock, all the buzz was about going back to this 'local' bar whenever they had a free night, 2-3 times a week!

Somehow they've managed to intermix a welcoming bar atmosphere that is alluring enough to continually bring back clients weekly and a restaurant that fills up quickly and even keeps the all important family crowd returning week after week.

Initially I was shocked that a wing joint could consistently be packed in a place 50 minutes east of the capital of wings, but then step back and think about what makes them successful: a simple to prepare menu, a clean, open restaurant with a welcoming atmosphere, and wings! Not as simple as IN-N-OUT Burger, but still a winner!

I've picked this stock on emotion, that it will beat the market while it continues to expand intelligently; however, CAPS is the only place I've committed to this stock, it is not in my portfolio.

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