Delta Apparel, Inc. (AMEX:DLA)

CAPS Rating: 4 out of 5

The Company is a marketer, manufacturer and distributor of private label activewear apparel.

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Player Avatar murleygraves (< 20) Submitted: 4/12/2007 11:30:10 AM : Outperform Start Price: $17.34 DLA Score: -15.26

5yr avg ROE is 13.02, compared to 25.28 in the apparel industry, according to reuters. Operating margin 8.79, compared to 16.84. This might be related to the fact that they didn´t used to sell a differentiated line of products. When you fall into the basic goods category, price is what makes customers decide for one or the other. Fun Tees purchase could help them improve margins. I hope they are fun enough

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