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$27.99 0.19 (0.68%)
10/10/2008 4:00 PM

Electronic Arts, Inc. (ERTS)

CAPS Rating:
***

The Company develops, markets, publishes and distributes interactive software games that are playable by consumers on video game consoles, personal computers, mobile platforms and online.

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Avatar FloodFinancial (93.25) Submitted: 5/01/07 2:13 PM : Outperform Start Price: $49.99 ERTS Score: -3.69

50 is my buying price. The new-gen consoles are catching on, and the higher prices means more dough for EA. People don't realize how Madden actually moves this industry. And with Madden's upgrade this year it will sell big once again. But not only that it will actually move gamers to buy the XBOX and PS3 and away from Wii. They have lost ground in recent years for lack of innovation, but the sleeping giant has awoken.

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