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The Company together with its subsidiaries is engaged in the specialty coffee industry.
Wow, folks sure seem impressed by topline growth. My look at earnings of various types finds, well, not much. All the revenue growth in the world isn't going to help if GMCR ain't making much dough for shareholders.I call this one "Kitchen Crox"
In the last few years, it has had one 2 for 1 split and one 3 for 1 split and has eventually made it back up to where the stock split, generally around $80. In between splits, they have continued to streamline costs and purchase additional companies in this "niche" group of coffee roasters. I think it would be fair to say that the shareholders have been more than just modestly rewarded.
I have a thumbs down on GMCR in my Caps portfolio-- I thought it was over valued. I only wish I would have been smart enough to BUY some shares.
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