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Develops, markets, sells & distributes alternative beverage category natural sodas, fruit juices, energy drinks, fruit juice smoothies & functional drinks, non-carbonated iced teas, lemonades, juice cocktails & children's multi-vitamin juice drinks.
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robhy (72.80) Submitted: 6/16/07 3:45 PM : Start Price: $44.17 HANS Score: -23.21
Solid branding translates into premium prices and the distribution power of PepsiCo and Anheuser Busch. The introduction of Java-Monster means Hansen will capitalize on energy drinks new found use as a replacement for the ritual morning coffee. The ability to charge Latte-prices will mean profits abound.
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