The Hershey Company (NYSE:HSY)

CAPS Rating: 3 out of 5

A snack food company and manufacturer of quality chocolate and non-chocolate confectionery products. Its principal product groups include confectionery and snack products; gum and mint refreshment products; and food and beverage enhancers.

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Player Avatar bradford86 (99.43) Submitted: 1/4/2012 12:12:06 PM : Underperform Start Price: $60.30 HSY Score: -8.78

117. The Hershey Company (NYSE: HSY) is ridiculously overvalued. I guess this shouldn't surprise me because so is Tootsie Roll Industries (NYSE: TR). I'm downthumbing them both. Hershey should be trading between $50-$55, but the redthumbing at present is mostly because they are trading at the top of their channel. Expect them to fall below $58. There's a new analyst that I've never heard of: "Ticonderoga" that apparently assigned Hershey a price target of $66. Unbelievable. Who are these people? For the most part, Hershey is trading above the other analyst estimates. Look out below!

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