The Company provides business and financial management solutions for small and medium sized businesses, financial institutions, consumers and accounting professionals.
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Great business model for bringing back repeat customers for Turbo Tax. And they have some pricing power. This year's fees were roughly 25% higher than last years'. If you're an average Joe, it's more convenient to just cough up the extra $5-$10 than to take your business elsewhere.
Quickbooks and Quicken are in great use.
And Verizon is promoting the small-business websites powered by Intuit.
It all adds up that this is just an attractive company.
However, as far as the stock...it is trading fairly high, so this is just a fake CAPS play for now.
-Lee