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A low-fare, low-cost passenger airline that provides high-quality customer service primarily on point-to-point routes. Company focuses on serving underserved markets and large metropolitan areas that have high average fares.
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kristm (99.89) Submitted: 9/30/06 2:47 AM : Start Price: $9.26 JBLU Score: -37.84
Proves that a cheaper service doesn't always have to be lower quality. JBLU boils down the airline experience, cutting out unnecessary fat, but leaving in nice amenities (like satellite TV) that really appeal. The strategies of only offering one level of service and two types of aircraft will keep overhead costs down. Watch this one take off if fuel prices stay at a moderate level.
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