J.C. Penney Company, Inc. (NYSE:JCP)

CAPS Rating: 1 out of 5

The Company sells family apparel, jewelry, shoes, accessories and home furnishings to customers through department stores and Direct (Internet/catalog).

Recs

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Player Avatar callumturcan (91.10) Submitted: 9/24/2012 12:40:44 AM : Underperform Start Price: $25.68 JCP Score: +27.11

Has about $850 million in cash, but has lost $500 million over the past year. Nobody likes this brand and its same store sales keep plummeting. Will head lower as it is losing money and is trading at 1.55 book value, when most companies like this trade at below book when they are losing money.

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