The St. Joe Company (JOE)

LROCKACE (26.54) Submitted: 12/29/06 1:32 PM : Start Price: $52.83 JOE Score: -16.54

Long-term play here. This stock has been beaten down by investors assuming it will be hurt by the downturn in the Florida housing market. They forgot that St. Joe owns most of the prime beachfront land in Florida and is selling to that portion of the market that is somewhat immune to market downturns, i.e., rich retirees and other well-to-do individuals, are their primary market. Recent big sell-off undervalues the value of land owned considerably. Look for this one to rise in the new year.

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