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$22.50 -0.30 (-1.32%)
11/18/2008 4:00 PM

Blue Nile, Inc. (NILE)

CAPS Rating:
**

An online retailer of diamonds and fine jewelry. The Company also provides guidance and support to enable customers to learn about and purchase diamonds as well as classically styled fine jewelry.

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Avatar Loboho61 (< 20) Submitted: 12/24/07 1:30 PM : Outperform Start Price: $73.58 NILE Score: -27.77

Blue Nile has a solid market niche and a great view of service. They also watch the SG$A. Top this off with the fact that the competition is simply letting them gobble market share without recourse. As long as management keeps their eye on the ball they will continue to outperform.

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