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$13.54 -0.50 (-3.56%)
10/7/2008 11:52 AM

Omniture, Inc. (OMTR)

CAPS Rating:
****

The Company is a provider of online business optimization services, which its customers use to manage and enhance online, offline and multi-channel business initiatives.

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Recs

12

Avatar dwot (100.00) Submitted: 3/05/07 12:21 AM : Underperform Start Price: $15.41 OMTR Score: -10.42

I found my self a winner, in terms of under perform. What are you thinking if you are buying this?

It's book value is 1/10th of the share price.

It's sales are about 1/10th the market cap.

It is expected to maybe earn a stinking penny per share n...

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Recs

12

Avatar WaxTadpole (< 20) Submitted: 4/23/07 12:21 AM : Outperform Start Price: $18.72 OMTR Score: 0.46

Web analytics are very complicated to implement and manage. It's not something that should be done in house at a lot of firms -- better to hire a specialist than to re-invent the wheel. OMTR has a stellar client list which will only help increase mo...

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Recs

6

Avatar bclapp21 (< 20) Submitted: 7/24/08 1:33 PM : Outperform Start Price: $18.87 OMTR Score: -12.35

My wife's company is one of the many subscribers and she uses their data and research everyday to make their business/ad campaigns and marketing efforts more effective. I quiz her about OMTR all the time and she always says 'the product is incredible...

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Recs

4

Avatar KempInTheWoods (85.58) Submitted: 11/17/06 5:29 PM : Outperform Start Price: $12.35 OMTR Score: 33.05

Speculative pick - Software and Business management are more black arts and buzzwords than substance. However - Omniture (recommended by David Gardner) looks worth the risk. The job of tracking and optimizing user experience in commercial websites se...

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Recs

4

Avatar IsItFoolish (93.88) Submitted: 2/01/07 1:37 PM : Outperform Start Price: $15.39 OMTR Score: 13.83

Might be a litle late to this party but long term this stock still looks good. Great list of clients profitability around the corner.
As with all my picks I have a real position in this stock.

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Recs

4

Avatar GreenNose (90.93) Submitted: 12/26/06 12:10 PM : Outperform Start Price: $13.63 OMTR Score: 23.47

I used Omniture to measure web traffic at my last employer, and recommended licensing it at my current job. It's reporting system is user-friendly and reliable. Given that the importance of accurately tracking web traffic is not likely to decrease in...

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Recs

4

Avatar neonmessiah (< 20) Submitted: 2/24/07 11:57 AM : Outperform Start Price: $15.93 OMTR Score: 11.72

While I am traditionally leery of “latest-thing” growth stocks, I see no competition approaching Omniture’s business model and growth plans. Their client list is superlative, and I am confident that it will continue to grow. Although I usually keep...

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Recs

3

Avatar spoorts (< 20) Submitted: 1/04/08 4:35 PM : Outperform Start Price: $11.35 OMTR Score: 42.82

Internet ad revenue climbed 35% in 2006 with no letup in sight. OMTR is the market leader in this segment according to analyst Richard Baldry of Canaccord Adams. It keeps winning blue chip clients (300 during the most recent quarter) including most...

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Recs

3

Avatar dstnewman (97.29) Submitted: 2/08/07 3:59 PM : Outperform Start Price: $17.49 OMTR Score: 3.76

The downturn that is usually seen with IPOs has not happened here yet, which is why I had picked underperform for 3 week time period before. This company is an industry leader with some big name long time customers. Long term it is outperform.

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Recs

2

Avatar jcstoo (56.01) Submitted: 4/11/07 2:00 PM : Outperform Start Price: $17.69 OMTR Score: 2.57

Understands how to make their technology come alive. This reminds me of Universal Product Code when it first came out. Everyone understood that their could be amazing statistical data for their business they just had no idea how to get or manage good...

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