A children's publishing, education and media company, which creates quality educational and entertainment materials and products for use in school and at home, including magazines, children's reference and non-fiction materials, film, videos and toys.
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1) The Harry Potter books are not the only ones Scholastic publishes. With the end of the Harry Potter series Harry's readers will be searching for something new--and Scholastic will have lots of titles for them. And they still have the release of the paperback editions to look forward to (in about a year, if they follow the previous books' schedules.)
2) J.K. Rowling will continue to write. Whether her future books are as successful as the Harry Potter series and whether Scholastic continues as her U.S. publisher remains to be seen.
3) Scholastic has the school market: Scholastic has a monthly catalog that is handed out to the children at A LOT of schools. The catalogs are by grade levels, and the (mostly paperback) books offered are not expensive, and generally the best price for any particular book. They also have at least one Book Fair every year at these schools. Oh, and Scholastic was doing this 35 years ago when I was a kid. They may have a competitor in this market, but I haven't heard of one.
In conclusion: Scholastic is not going to fall apart after July 21, 2007. There are no guarantees that it will outperform the S&P, but I remain optimistic.
Fellow Fool I wish your picks rating was A little higher put your right on the money with your article here and it should be published in the Fool Report but you need to have some backing so here it is.
The Golden Compass Published by them became a movie to be released on 12/7/07 . Also the Spiderwick Chronicles is published by them I saw the book on Borders shelves is becoming a movie on feb of 2008 how the market works Fools is the author gets a cut percentage of the movie rights royality of any book he or she rights then the publisher of said book gets a sometimes as high as 30% cut and the rest go to the producer of the movie like say Warner Bros. for example who owns the world wide rights to Harry Potter. So dude I back your statement totally just follow up more on research.