Sony Corp (ADR) (NYSE:SNE)

CAPS Rating: 2 out of 5

The Company is primarily focused on the Electronics, such as AV/IT products & components; Game, such as PlayStation; Entertainment, such as motion pictures and music; and Financial Services, such as insurance and banking, sectors.

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Player Avatar Weequay2 (38.31) Submitted: 7/9/2012 11:52:24 AM : Underperform Start Price: $13.23 SNE Score: -34.63

Sony is DOA. They have not made a revolutionary product since the walkman, quality standards are horrible, and their last CEO was a complete joke. I wish I'd shorted this long ago.1.) No interesting products.When was the last time you caught yourself saying, "Wow that new Sony product is like nothing I've ever seen before!" If your answer is any time later than 1980, you need to get out more.2.) Low QualitySony is great at making expensive products that fail because of some cheap (but essential) part. Right now I have a Sony laptop in the shop because the cheap bearings in the fan broke down rendering the whole thing useless. I've used 3 video cameras that all broke due to the same malfunction- a tiny piece of plastic no bigger than an pencil eraser. This is the main reason I'll never buy from them again.3) Leadership.Their last CEO knew nothing about Japanese culture and didn't even have an MBA. He then made a complete fool of himself for the next several years before he was replaced. Last I heard, he's still on the board of directors... great choices. Not to mention the stupid decisions that caused backlash in the form of the PSN hackings of 2011. The leadership is behind the times, they don't understand the culture of our new technology.Sony has become a follower, I think it will continue to lose the respect of consumers.

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