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$42.97 0.37 (0.87%)
7/3/2008 1:01 PM

Sony Corp (ADR) (SNE)

CAPS Rating:
**

The Company is primarily focused on the Electronics, such as AV/IT products & components; Game, such as PlayStation; Entertainment, such as motion pictures and music; and Financial Services, such as insurance and banking, sectors.

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Recs

26

Avatar SpecBear (100.00) Submitted: 3/05/07 9:46 PM : Underperform Start Price: $49.35 SNE Score: 3.67

My only CAPS pick driven primary by spite. I love my PS2, but I've been severely put off by the contempt that Sony's shown for its customers.

I could argue that because Sony operates in highly competitive markets, ticking off the customers will ult...

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Recs

9

Avatar boydhar (52.54) Submitted: 3/26/08 3:08 PM : Underperform Start Price: $41.85 SNE Score: -8.66

I've seen Sony contiuously underperform in comparison to tech/gaming tech companies. They are not a quality company, no good marketing, no good products, no good customer service, etc... whose with me?

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Recs

8

Avatar STA5248 (65.28) Submitted: 12/14/07 11:37 AM : Outperform Start Price: $56.35 SNE Score: -8.79

Let’s think of Sony not only in terms of the Playstation brand. Sony is well diversified electronics maker with businesses ranging from TV, PCs, cameras, and even financial services. So let’s take a look at it’s prospects in terms of profitability, m...

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Recs

5

Avatar rwadington (92.02) Submitted: 1/20/07 6:23 AM : Underperform Start Price: $41.20 SNE Score: -12.83

This stock has been on a tear lately. However, that will be short-lived. Sales and revenues are way down. It is just a matter of time before this stock comes down to reality. This stock will finish below $40 by year's end.

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Recs

3

Avatar jgkiser (28.69) Submitted: 10/16/06 12:25 PM : Underperform Start Price: $40.48 SNE Score: -13.71

They'll be losing money on each PS3 console sold. How is that possible when the machine costs like 200 weeks of my allowance? My parents need to give me a raise...

Also heard news of the new Walkman. Yes, it's time again for another misuse of the ...

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Recs

3

Avatar schrinjm (65.01) Submitted: 11/13/07 4:22 PM : Outperform Start Price: $50.00 SNE Score: 1.29

More and more games coming out for the PS3, lower prices on the systems, the high failure rate of the X Box 360 and the "geared towards the kiddies" image and different configuration for some games to work on the Wii platform makes SNE look better an...

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Recs

2

Avatar Persuter (99.22) Submitted: 10/04/06 11:25 AM : Underperform Start Price: $40.79 SNE Score: -9.45

Sony is in serious trouble with the Playstation 3. In Japan, it faces stiff competition from Nintendo, and in America and Europe, from Microsoft. Their market share for this generation of consoles will be drastically lower than it was for the last ge...

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Recs

2

Avatar gargoyle775 (< 20) Submitted: 9/22/06 7:23 AM : Underperform Start Price: $41.27 SNE Score: -8.17

Sony's PS3 will not be able to compete with Microsofts Xbox 360 this holiday season because it is priced to high for the regular consumer and for the fact that Sony's Blu-ray technology is slightly inferior to Microsofts HD DVD player that is going t...

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Recs

2

Avatar rjtfire (< 20) Submitted: 1/08/08 8:05 PM : Outperform Start Price: $56.36 SNE Score: -14.57

Blu-Ray market share, combine with increasing PS3 sales having the player built in. Microsoft and Apple will probably adopt the standard. Control of movie content and rental business of Blu-Ray discs. License of player product and distribution. Incre...

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Recs

2

Avatar jhumkey (62.37) Submitted: 8/21/06 5:00 AM : Outperform Start Price: $44.74 SNE Score: -1.07

HDTV is upon us. Samsung, Sharp, Sony seem to be the big three in 99% of sales near me. Sony is the only one (I believe) not OB or PK. Could be a few years, but the desire/price tipping point. . . is almost upon us.

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