Whole Foods Market, Inc. (NASDAQ:WFM)

Dozerman (< 20) Submitted: 1/22/2009 10:41:43 AM : Start Price: $10.86 WFM Score: +578.22

Eating right today is Healthcare for the Health minded. Most people don't get this, they simply buy food based upon price. So they are able to criticise the company on how much everything costs because there is very little competition in this segment of the industry. Whole Foods enjoys a heathly pricing margin because it is a unique shopping experience with very knowledgable staff. I think they wrap there stores in to much presentation and could save some money if they toned it down; however, that same presentation creates a colorful shopping environment that is easily recognized when other retailers try and copy it. There isn't a Whole Foods where I live and even if there was I would still buy most of my produce from the local Farmer's Market. But the things I couldn't get from there would probably all be purchased at Whole Foods. The chemical additives that the main stream food companies add to processed food creates all kinds of health problems over the long term. A person simply can't "eat right" by buying the usual name brand foods. Honestly, the "Crisis in Healthcare" would go away if food companies refused to use these additives.