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Quick service restaurant company comprised of the worldwide operations of A&W All-American Food Restaurants, KFC, Long John Silver's, Pizza Hut and Taco Bell.
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esxokm (96.85) Submitted: 8/30/06 6:50 AM : Start Price: $23.95 YUM Score: 50.61
Yum! Brands is a collection of three of the best-known fast-food franchises: Pizza Hut, Kentucky Fried Chicken, and Taco Bell (well, I suppose pizza isn't that fast). The company's five-year chart is a thing of beauty. Long-term holders should be rewarded via decent dividend increases. There is a firm China strategy in place; in fact, many look at YUM as a play on this important portion of the global marketplace. When the company figures out how to get all brands firing at the same time, and when the powers that be learn to leverage the all-three-brands-under-one-roof strategy to its maximum potential, then the stock should really take off. That will take time, however; so far, though, it's been a good ride. Considering that these three brands are very recognizable and possess a lot of value to them, I think the ride has a great chance of continuing, even with the volatile bumps in the road that any stock must suffer.
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