ZipCar Inc (NASDAQ:ZIP)

CAPS Rating: 3 out of 5

The world’s largest car sharing and car club service, Zipcar provides wheels when you want them.

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Player Avatar cmrk3 (39.82) Submitted: 9/7/2012 12:30:36 PM : Outperform Start Price: $6.80 ZIP Score: -6.46

This has 4 out of 5 stars even though the stock has been getting cheaper and cheaper. It now has a P:Book value of only 1.45 which is the cheapest stock I have except for BRK.B at 1.15. The idea of renting a car from a convenient place only when you need it in the city is too great of an idea to fail. If ZIP continues to struggle, they will be bought out, and the stock holders will be rewarded. If ZIP succeeds, the sky is the limit, and the stock holders will be rewarded as well. I believe that ZIP should branch out into other kinds of moving vehicles - Segways with preprogrammed GPS's to places like the closes WFM, stretch limos, moving trucks, vans, Smart cars, small buses, etc. Its too good of an idea to fail.

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