Under Armour, Inc. (NYSE:UA)

This article outlines my bullish sentiments for Under Armour: http://bit.ly/AhGaiQ

how does this company have 1/2 the valuation of LULU?

Starting to take serious market share in sports apparel.

Plank J Scott EVP of Business Development Feb 03 Sale 79.86 5,647 450,952 68,185 Feb 03 06:54 PM
Plank J Scott EVP of Business Development Feb 03 Sale 79.81 12,000 957,682 1,376,570 Feb 03 06:54 PM
Plank Kevin A President and CEO Feb 03 Sale 79.78 2,500 199,453 0 Feb 03 06:52 PM
Plank Kevin A President and CEO Feb 03 Sale 79.78 40,000 3,191,241 100 Feb 03 06:52 PM
Plank Kevin A President and CEO Feb 03 Sale 79.78 2,500 199,453 0 Feb 03 06:52 PM
Plank Kevin A President and CEO Feb 02 Sale 77.79 2,500 194,470 0 Feb 03 06:52 PM
Plank Kevin A President and CEO Feb 02 Sale 77.79 2,500 194,470 0 Feb 03 06:52 PM
Plank Kevin A President and CEO Feb 02 Sale 77.79 40,000 3,111,518 100 Feb 03 06:52 PM
Plank J Scott EVP of Business Development Feb 02 Sale 77.72 5,647 438,879 71,432 Feb 03 06:54 PM
Plank J Scott EVP of Business Development Feb 02 Sale 77.77 12,000 933,259 1,388,570 Feb 03 06:54 PM
Plank J Scott EVP of Business Development Feb 01 Sale 79.39 5,647 448,292 74,679 Feb 03 06:54 PM
Plank J Scott EVP of Business Development Feb 01 Sale 79.42 12,000 953,086 1,400,570 Feb 03 06:54 PM
Plank Kevin A President and CEO Feb 01 Sale 79.45 2,500 198,636 0 Feb 03 06:52 PM
Plank Kevin A President and CEO Feb 01 Sale 79.45 40,000 3,178,180

Exceptional growth and no signs of slowing down.

The momentum appears able to support solid growth for at least the next couple of years, and I think management is capable of continuing to hone its competitive edges to run circles around the average.

I've watched this one long enough...I give it the green thumb. Household name at a premium price and think their entry into footwear will be well received. Applaud the recent agreement with Tottenham, breaking into the EPL / Europe is a tremendous opportunity for growth.

PB ~6, PE~50....oh well...GOING LONG

market trends...

Growing market share and footwear looks like it's finally taking off. Plus, they are opening more stores. IMO, UA will be a growth story for quite a while.

Fantastic products, Kevin Plank is a great leader of this company.

Recent pullback after another good quarter. Taking this as a buying opportunity.

I've been riding UA since September, 2010 and have seen its amazing growth giving me a 48.5% return. Still looks like a racehorse to me but wonder why more isn't said about it by other fools. It seems to me that it will continue to gain market share but I'm just a novice when it comes to analyzing a stock's performance and future outlook. It continues to make my day every time I look at the stock price go up.

Fair Value ~ 40-45 per share

Products live up to the hype. Names is purest genius. Wins the minds of Jr. High and High School kids who probably stick with them for life. Very motivated CEO and workforce. Hard to imagine them not making it to a 10B market cap some day.

I love it, wear it and own the stock in real life. UA has a ton of room to grow by carving into Nike, especially if they can get the shoes to take off. Lots of room to grow internationally as well.

Company on a roll, new cotton product is great and should sell well at below the $20 price point. Many consumers are anti-synthetic so this should capture this group. Also if the deal goes through with the European Sports clubs UA will have improved growth. Company still however fails to pay Dividends in last three years. So if you reach your growth point for profit sell.

I've got three kids active in sports, and a husband who hates to sweat. They all love UA clothing. I'm going by the traditional, "buy a product you know". Yes there are knock-offs now at KMart, but my family loves UA products and while they are expensive, I'll always buy them, at least for birthdays, Christmas, back-to-school, etc. Didn't your mother give you socks and underwear for Christmas??!!

Everywhere I go, under armor.

HG