$27.26 0.09 (+0.33%)
11/25/2009 11:08 AM

Under Armour, Inc. (UA)

CAPS Rating: 4 out of 5

The Company's principal business activity is the design, development, marketing and distribution of technologically advanced, branded performance products for men, women and youth.

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Member Avatar perinatal (48.06) Submitted: 11/23/2009 7:05:27 PM : Outperform Start Price: $27.77 UA Score: -2.05

Great brand

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Member Avatar jeffro323 (98.30) Submitted: 11/18/2009 6:47:44 PM : Outperform Start Price: $29.00 UA Score: -6.46

Million Dollar.Long term growth pick

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Member Avatar casahanson1 (< 20) Submitted: 11/17/2009 7:20:55 PM : Outperform Start Price: $28.16 UA Score: -4.33

Consumers love the products and identify with the marketing campaigns

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Member Avatar chaching0408 (29.14) Submitted: 11/16/2009 10:22:52 PM : Outperform Start Price: $29.45 UA Score: -7.53

Their shirts are AWESOME!!!

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Member Avatar Robertwt (< 20) Submitted: 11/11/2009 8:54:30 PM : Outperform Start Price: $28.24 UA Score: -4.39

That willingness to prosper or suffer along with his shareholders makes us proud to call Plank our partner.

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Member Avatar FlashNSizzle (< 20) Submitted: 10/18/2009 1:05:29 PM : Outperform Start Price: $30.10 UA Score: -11.23

This account tracks the fast-growing shakers and movers and some of the riskier stocks on my watch list.

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Member Avatar NewlyMinted4Star (< 20) Submitted: 10/12/2009 12:54:11 PM : Outperform Start Price: $29.73 UA Score: -11.15

This account tracks the performance of newly minted 4 star stocks - 3 star stocks that recently turned in to 4 star stocks.

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Member Avatar DKnumberOne (< 20) Submitted: 10/12/2009 10:41:39 AM : Outperform Start Price: $29.79 UA Score: -11.33

potential buy-out company; brand recognition, good r&d

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Member Avatar CADeb (92.91) Submitted: 9/30/2009 3:52:12 PM : Outperform Start Price: $47.60 UA Score: -19.63

Hey UA - you are my worst performer that I'm still hanging onto. I stood by you during that questionable decision to buy the SuperBowl ad slot. I've held my breath at your struggles with inventory. Why? Because everybody I know from the teenager to the 70 year old cyclist really likes your stuff. Now figure out how to make some money.

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Member Avatar stormeywhether (61.83) Submitted: 9/21/2009 2:05:08 PM : Outperform Start Price: $29.95 UA Score: -12.64

growth-sales 28%, ROA 73%, CF 30%. wld watch for market erosion as does not appear to hv moat

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Member Avatar iksnamyzs (75.10) Submitted: 9/16/2009 6:06:06 PM : Outperform Start Price: $28.86 UA Score: -9.64

despite the recent run up in the stock price, this is a company that you can pick up at this level.

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Member Avatar MRSTARBUCKS (67.19) Submitted: 9/9/2009 7:07:57 PM : Outperform Start Price: $25.46 UA Score: -0.39

a good stock

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Member Avatar foolishLiam (63.74) Submitted: 8/12/2009 2:53:51 PM : Outperform Start Price: $24.11 UA Score: +3.00

Every athlete wants UA gear.

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Member Avatar marketmomentum (30.04) Submitted: 8/10/2009 6:45:24 PM : Outperform Start Price: $24.01 UA Score: +2.59

They make armor out of cloth. Amazing technology.

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Member Avatar COOLSTOCK (68.06) Submitted: 8/7/2009 10:52:30 PM : Outperform Start Price: $25.12 UA Score: -2.20

a good brand

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Member Avatar coggi (33.88) Submitted: 7/26/2009 12:31:21 PM : Outperform Start Price: $24.51 UA Score: -2.73

the nike of the new millenium... and they are from baltimore Go ravens!!!

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Member Avatar RiverRover (74.74) Submitted: 7/20/2009 7:47:35 PM : Outperform Start Price: $22.88 UA Score: +2.81

Based on past history...and when the economy recovers, people will be buying this stuff.

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Member Avatar TfromAZ (52.11) Submitted: 7/11/2009 11:46:19 AM : Outperform Start Price: $20.33 UA Score: +7.80

quality product, buyer loyalty

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Member Avatar Alzo10 (91.28) Submitted: 6/19/2009 12:11:01 PM : Outperform Start Price: $21.85 UA Score: +3.46

While in an tough space at the moment, UA has built an incredibly loyal customer base among hard-core athletes. In fact, go on most college campuses today and talk to the athletes and they'll likely respond that they prefer UA to NIKE and any other brand products.

Like Nike, UA has hooked them young, and is becoming a dominant player. UA is what Nike was 25 years ago.

I expect significant growth out of UA in the next 5 years as they bring more and more products online for the weekend warrior. OR, I see Nike buying these guys if they're smart.

This is a buy and hold.

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Member Avatar Disda (32.50) Submitted: 6/18/2009 10:01:33 AM : Outperform Start Price: $21.85 UA Score: +3.14

This will be Nike's main competitor in 20 years - easy buy and hold. The popularity of this product is tremendous and has a strong youth following. Their new shoe products sold very well and I expect the trend to continue, keep in mind this company has little to no athletic endorsements nor does it have a very aggressive ad campaign. I consider the age of the company the main factor in that, and I see them both as opportunities instead of hindrances...

Keep in mind they also just signed a deal with Cal Ripken Jr which I expect to pay off well. This is an awesome entry point.

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