Vanguard Dividend Appreciation ETF (AMEX:VIG)

It seems like a total no-brainer that an index of the 140 best dividend growth stocks in the S&P will outperform the S&P as a whole over time. Not even a single one of the "underperform" calls on this etf is above water.

It would be even better if CAPS could assume automatic dividend reinvestment on this one because the actual outperformance is even higher in real life.

Outperform for first three quarters of 2012 an all of 2013..

Think about it... every time you place a bet the bookie gets the Vig ...
(other names Juice, Vigarosa)
Thats 10% off the top of all sports betting in America.
House always wins.

I think the blue chip dividend etf will out pace the S&P 500 index

VIG is one of the best ET funds amoung the group. Where can you buy a basket of the best companies in America and paid a nice dividend while you own shares.

A good ETF full of the best dividend stocks, easy to climb in value and havds out a good dividend

The fund is designed from the ground up with one thing in mind: paying its owners increasing dividends, year after year. Indeed, it's based on the Mergent Dividend Achievers Select Index , which requires companies to have at least a 10-consecutive year history of rising dividends to be considered. And unlike many funds where the advisor's fees chew up a huge chunk of the investors' potential dividend income, in classic Vanguard style, this fund only charges a miniscule 0.18% expense ratio .

While there are no guarantees in investing, companies know the market views their dividends as strong signaling devices of the overall health of their business. Not many companies would willingly downgrade what their investors thought of their operations unless it became absolutely necessary. Or in other words, when a company has an established track record of raising its dividend, it has a strong incentive to keep it going if at all possible; playing right into this fund's strategy.

On top of the clear benefits from only investing in companies with solid histories of raising their dividends, VIG brings with it a diversification benefit not seen in sector-specific funds. Remember that the recent meltdown took out the dividends of so many banks and Real Estate Investment Trusts (REITs), once considered pillars of income-seeking investors' portfolios.

(excerpt from a CAPScall article scheduled for publication on 02-DEC-2011)

Technical CAPS play: It tracks the S&P so closely yet Fool.com doesn't attribute dividend earners fairly. I like the stock but I don't like how CAPS tracks it.

I think this is a good option for defensive-minded investors. Here's what I wrote about VIG on Aug. 5, 2011:
http://www.fool.com/investing/general/2011/08/05/by-reader-request-heres-what-to-buy-if-youre-oppor.aspx

"I'm going to cheat a little bit and give an exchange-traded fund rather than a stock: Vanguard Dividend Achievers (NYSE: VIG). This low-cost ETF, with an expense ratio of just 0.18%, is suitable for conservative investors. It comprises 127 companies that have increased their regular annual dividend payments for at least 10 consecutive years. The ETF offers exposure to high-quality large-cap names, and allows nervous investors to sleep better. Roughly 61% of the holdings represent traditionally defensive industries: consumer staples, industrials, and energy.

The fund's top 10 holdings, which alone make up 40% of assets, are a who's-who of dividend-paying blue chips: stocks like McDonald's, IBM, and Coca-Cola. At just more than 2%, the ETF's yield isn't overwhelming, but remember: Those payouts should grow over time."

Long term dividend play

dividend stocks will beat the market as a whole

By Reader Request: Here's What to Buy If You're Opportunistic … but Still Scared - TMF staff

I PURCHASED FORD FOR $10.40, I PURCHASED GM FOR $25.40 TODAY 8/5/2011.I BELIEVE I HAVE A MUCH BETTER CHANCE TO MAKE A BETTER PROFIT THAN USING MY MONEY BUYING VIG.
THANK YOU PAUL8844@HOTMAIL.COM

Invest in dividend payers while diversifying.

A great ETF combining some of the top-performing companies.

stability of large cap dividends will increasingly draw cautious mainstream investors

Been reading some good posts about dividends recently and thought I would add this to my CAPS profile so that I can watch it more closely. I expect that since this follows the S&P pretty closely but has a better dividend return, it should be an outperformer over a long period of time.

I believe that the top 10 holdings in this portfolio are undervalued and a rally between now and Sept are in store. Dividends are also a big plus right now.

Safety in dividend payers that are increasing their dividends.