Skip to main content
$3.54 $0.06 (1.7%)

04:00 PM EST on 03/01/24


CAPS Rating: 4 out of 5


Current Price $3.54 Mkt Cap $322.7M
Open $3.51 P/E Ratio -6.35
Prev. Close $3.54 Div. (Yield) $0.00 (0.0%)
Daily Range $3.39 - $3.57 Volume 179,905
52-Wk Range $1.76 - $4.05 Avg. Daily Vol. 230,420


How do you think NASDAQ:TRUE will perform against the market?

Add Stock to CAPS Watchlist

All Players

56 Outperform
11 Underperform

All-Star Players

9 Outperform
3 Underperform

Wall Street

0 Outperform
0 Underperform

Top NASDAQ:TRUE Bull/Bear Pitches

The best Bull and Bear pitches based on recency and number of recommendations.

hba24 (93.45)
Submitted June 26, 2015

I recently used TrueCar to find and purchase a new (to me) car--pain-free and super easy, and I feel confident I got about the best deal possible. They are shaking up the car buying industry in much the same way Carmax is, but from a different angle.… More

TSIF (99.99)
Submitted November 04, 2016

Not a fan, haven't been since it IPO'd.A quarterly loss of 0.01 instead of 0.06 is a good improvement, but it doesn't mean the worse is over and it certainly doesn't mean it can reach anywhere near the valuation given to it.A forecast to close 2016… More


Fools bullish on NASDAQ:TRUE are also bullish on:

Fools bearish on NASDAQ:TRUE are also bearish on:

Recent Community Commentary

Read the most recent pitches from players about TRUE.


Member Avatar valunvesthere (96.31) Submitted: 12/22/2023 3:33:44 AM : Outperform Start Price: $3.53 NASDAQ:TRUE Score: -8.37

When I started working at a new car dealership, the lineup was the introduction of the new NSX-T with a removable targa top, the start of second generation Acura Integra the final year of the Acura Legend, the discontinued Acura Vigor from the previous year. I started working at Acura during the time, when Acura a division of Honda was phasing out model names and using alphanumerics in naming their vehicles. The following year the Acura RL and Acura TL were released and following that following year the Acura CL and Acura EL were released. An interesting fact was in the 1980's when V.E.R. (Voluntary Export Restraint), G.A.T.T. (General Agreement on Trades and Tariffs), etc. were implemented which Honda bypassed the rules where they're limited to a number of how many models in their lineup they can sell by creating a division named Acura in America and Canada.

I was at the right place at the right time when a lot of vehicles on the road were carburetor engines, over 8 years, neglected vehicles, or were basically defective vehicles from the 70's and 80's. Consumers were looking for new cars with fuel efficiency, fuel injected engines, etc. it was a good decade when all automakers domestic and imports produced quality vehicles with features that use to be optional are now standard and plus many innovative features never seen before. To encourage people to buy new cars automakers and dealers offered very low interest rate financing or heavily pushed leasing options of owning and renting where the dealer owns the vehicle and customers make payments on agreed leasing terms which customer ownership increases while dealerships ownership decreases over the term.

Due to life circumstances or unseen uncontrollable events, vehicles are returned. When cars are returned before lease term ends a penalty fee is applied, a mileage charge is applicable if driven over agreed miles per year, and the payments of money going going towards ownership is forfeited. In a lot of cases the dealers profit again by being stuck with an almost new slightly used car with high markup on the dealer's used car lot. Another way dealers acquire quality used vehicles is customers trading in their cars, with a lot of times our used car sales manager has home field advantage with plenty uses of gambits in sales and marketing like example gives lowball value on trade ins and turns around to highball the value on the acquired trade in for reselling. Only the best trade ins stay on the new car dealers used car lot, the not so dealer worthy are sold to independent private used car lots, the push and pull trades or requires extensive repairs to be marketable is sold to salvage or scrapped.

Traditionally new car dealer lots reserved their stalls for new cars and wanted to do less with used cars because they took up stalls and cost money so they most likely sold them at a loss to independent private used car lots. Traditionally new dealers made money in servicing, repairing , OEM (Original Equipment Manufacturer) parts, and the most profitable was selling new cars. In the old days the way new car dealers made money was buying in volume, the higher the volume the higher the discount from manufacturer and quickly turnover the cars to clear stalls and repeat process. That's why in the old days new car dealer lots required so much land spaces that they operated out of town and when standing in the middle of one there were cars as far as the eye can see from all around.

The Acura dealership I worked at was in a suburban neighborhood that occupied a full block by 60% of a block area which is a very small dealership, we were surrounded by street shops, apartments and other competitor dealers near by. The dealer lot had a service station at the bottom level, above it the sold vehicle storage level, above that the sales floor level, and above it all the administration office. The sales floor was always 66% new cars and 33% high end premium used cars. On the main entrance near the intersection corner was 80% reserved for high end premium used cars and the rest of 20% went to new cars. There was no fixed percentage on the open car lot, sometimes the manufacturer flooded us with new cars on the lot and on the ship docks, as soon as we sold them we were now flooded with used cars so the percentages always varied. I do know we made a lot of money selling used cars because at the time Acura was in high demand and customers paid full price for them, they took the lowball value in trade in because they didn't want the task of conducting private used car sale. Our used car sales manager also acquired used high end premium luxury vehicles from neighboring dealer lots at pennies to the dollar whenever they're overstocked with them and need to make room. Our dealership makes more money on massive mark up on used cars and the following years it was common sight that every new dealer and private used car lots had signs offering cash for clean cars around the city.

Below are other picks in used car lots, used car e-commerce, and various non conventional methods and platforms of connecting sellers to buyers for used cars.

* Asbury Automotive Group, Inc. (NYSE:ABG)

* AutoNation, Inc. (NYSE:AN)

* CarGurus (NASDAQ:CARG)

* CarMax, Inc. (NYSE:KMX)

* Inc. (NYSE:CARS)

* Carvana Co (NYSE:CVNA)

* Group 1 Automotive, Inc. (NYSE:GPI)

* Penske Automotive Group, Inc. (NYSE:PAG)

* Sonic Automotive, Inc. (NYSE:SAH)


* Vroom, Inc. (NASDAQ:VRM)


Member Avatar ScarcityIndex (< 20) Submitted: 2/24/2020 4:38:14 PM : Underperform Start Price: $3.30 NASDAQ:TRUE Score: +51.89

I'm in the business and True car has certainly suffered since the loss of USAA. Also the prediction for the New Car business is not good with more customer's choosing the Pre-Owned option with the average New Car price now exceeding 36K.


Member Avatar bengleman (< 20) Submitted: 1/8/2017 3:05:42 AM : Outperform Start Price: $13.59 NASDAQ:TRUE Score: -200.08

A bit of a gamble, but this company is growing revenue at a prodigious rate, and one would hope that economies would tilt them closer and closer to profitability, and positive cash flows. Lots of positivity already priced into the stock, but I think this is just the beginning for them.


Find the members with the highest scoring picks in TRUE.

Score Leader


sisula (89.21) Score: +222.24

The Score Leader is the player with the highest score across all their picks in TRUE.

Member Name Member
Call Time
Score Commentary
sisula 89.21 4/20/2015 Underperform 5Y $16.09 -78.09% +144.16% +222.24 0 Comment
Margaritagil 81.03 7/10/2015 Underperform 1Y $10.51 -66.47% +146.84% +213.30 2 Comments
techvfund < 20 3/4/2016 Underperform 3W $5.90 -40.25% +156.41% +196.67 1 Comment
3rdChanceTom 89.82 3/22/2016 Underperform 5Y $6.17 -42.87% +151.69% +194.56 0 Comment
manary 70.14 6/30/2017 Underperform 5Y $19.35 -81.78% +112.05% +193.83 0 Comment
sscrapeBarchart < 20 3/26/2019 Underperform 3M $6.42 -45.09% +82.52% +127.61 0 Comment
Playa17 < 20 10/5/2022 Outperform 5Y $1.60 +120.31% +37.35% +82.96 0 Comment
Under5 64.33 9/26/2022 Outperform 5Y $1.59 +121.70% +40.07% +81.63 0 Comment
Corona20 22.64 3/23/2020 Underperform 5Y $2.41 +46.27% +126.33% +80.07 0 Comment
ricardon84 < 20 5/11/2020 Underperform 3Y $3.00 +17.50% +76.64% +59.14 0 Comment

Wall Street

See what the Wall Street professionals think, according to their public statements and filings.

There are no Wall Street tracker picks for TRUE.