Energy Fuels Inc (NYSEMKT:UUUU)

GIANT paid promotion came out yesterday. The promoter got $128,000 for their efforts. For those who are not aware, this is a pretty large paid promotion, especially considering this company's weak balance sheet. Since this is only the second day of the promotion, I'd be careful if you're following me with a red thumb. The promoter most likely will make additional efforts to boost the share price. Here is a portion of the flyer that is circulating amongst the investing public:

"Energy Fuels
(NYSE MKT: UUUU & TSX: EFR)

It’s 1 of only 3 publicly-traded companies in the world with both in situ (ISR) and conventional uranium production. They are a top U.S. uranium producer, the U.S. is the World’s largest consumer of uranium, and this company currently trades for just over $2 per share, with just over a $100 million market cap! In early 2011, this company traded for $71 per share, when the spot price of uranium was about $70 per pound.

In 2007, during the run-up in the spot price of uranium to over $130 per pound, the company traded for $235 per share! And, the company was tiny compared to today, with no production, contracts, sales, or industry-leading resource portfolio. Well-established Wall Street Firms -- including Cantor Fitzgerald, which was founded in the 1940s -- have given this company 12-month price targets well in excess of today’s price.

The uranium sector is cheap and hated, which is why we love it, and believe it could rise dramatically!"

There's quite a bit BAD you could say about this firm. You can see, based on the historical stock price, this has reverse split a few times. Last one I see was a 1 for 50 reverse split in 2013. Revenue is thin and weak, and they are in a business that's completely dependent on an EXTREMELY regulated resource. I really didn't like this one, even before the paid promotion. But now that it has a large paid promotion, I downright hate it.